NVIDIA RTX 5070 Drops Below MSRP in UK: First Significant Price Cut Since Launch

RTX 50 Series Prices Finally Cooling Down
The NVIDIA GeForce RTX 5070 has seen its first substantial price reduction in the UK market, with Overclockers UK offering the Gainward Python III model at £519 - £20 below NVIDIA's recommended price. This follows similar early discounts in Japan and North America, suggesting improving availability for the latest generation GPUs.
Breaking Down the UK Discount
Gainward RTX 5070 Python III
- New Price: £519 (was £539)
- Equivalent USD: $668 including VAT
- Pre-VAT Price: ~$556
- Cooling: Triple-fan design
- Clock Speed: 2512 MHz boost (reference spec)
Market Context
- 4% discount from UK MSRP
- Matches North American MSRP after VAT removal
- First major UK retailer below MSRP
- Typically sells for $700+ in North America
RTX 5080 Also Seeing Reductions
The price drops extend to higher-end models:
- Palit RTX 5080 Gaming Pro reduced from £1,100+ to £999
- Still above NVIDIA's MSRP but significant improvement
- Represents up to £500 savings versus some custom models
Why Prices Are Finally Dropping
Several market factors are contributing to these early discounts:
- Improved inventory levels: Better stock availability after initial shortages
- Diversified memory sourcing: NVIDIA now using both SK Hynix and Samsung for GDDR7
- Retailer competition: Early adopters have purchased, pushing retailers to attract mainstream buyers
- AMD competition: Radeon RX 8800 series expected to launch at competitive prices
What This Means for Buyers
While still not common, these discounts signal a positive trend:
- First indication that RTX 50 series may become more affordable
- Custom models now approaching reference MSRPs
- Potential for better deals as inventory grows
- Early adopters may see better trade-in values
Technical Specifications Comparison
Model | CUDA Cores | Boost Clock | Memory | TDP |
---|---|---|---|---|
RTX 5070 | 5888 | 2512 MHz | 12GB GDDR7 | 220W |
RTX 5080 | 7680 | 2760 MHz | 16GB GDDR7 | 285W |
Should You Buy Now or Wait?
Consider these factors before purchasing:
- Buy now if: You need immediate upgrade for specific games/applications
- Wait if: You can hold out for potential bundle deals or further price drops
- Watch for: AMD's upcoming RX 8000 series announcements
- Check: Local retailer price matching policies
Future Price Predictions
Industry analysts suggest:
- Additional 5-8% price drops possible by Q3 2025
- More widespread availability of MSRP models
- Potential for retailer-specific bundle offers
- Used market prices may soften as supply improves
Conclusion
While still early in the product cycle, these UK price reductions for the RTX 5070 and 5080 represent the first concrete signs that the RTX 50 series may eventually reach more reasonable price points. The 4% discount at Overclockers UK, while modest, could signal the beginning of broader market adjustments as supply chains stabilize and competition increases.
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